Press Releases

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4 Key Tips for an Effective OOH Strategy

April 9, 2021

Understanding how to effectively run an OOH campaign can be the difference between the increase in conversion and loss of money for the business. When done right, OOH can be a powerful addition to your marketing tactics, creating impactful brand awareness and affinity for your brand or business. Whether you are running or thinking about running an…

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The Curious Case of rising number of Billboards in Kampala

February 24, 2021

You would think that a pandemic year, that featured 3 months of hard lockdown and restricted movement in general, would set back the industry. Well, that is not the case, 2020 saw an increase in billboard installations like no other year, leading to the highest OOH occupancy rate in the city. OOH Occupancy is the…

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